Make Your Brand The One People Search For


Daniel K Cheung is boutique consultancy that helps transform businesses into sought-after brands.

Be the name people remember, not just another search result.

Find out how Book a discovery call

About Daniel K Cheung.


Daniel K Cheung is an Australian brand development and growth marketing consultancy.

We bring together technical SEO, Google advertising, schema markup, and social media marketing to strengthen your brand’s mental availability and make you the obvious choice in your category.

Our approach connects data and human behaviour. By uniting insights from organic, paid, and earned media, Daniel K Cheung builds brand strategies that spark curiosity, drive engagement, and create lasting demand.

Founded and led by Daniel Cheung, the consultancy bridges product, marketing, and sales perspectives — translating complex technical ideas into clear, actionable playbooks that accelerate growth and make your brand easier to find.

How We Build Brands For Our CLients


A clear process. Tailored outcomes.

Daniel K Cheung helps clients uncover their “it” factor — the distinct quality, product, or story that makes them memorable. From there, we build a strategy that turns recognition into lasting demand.

  1. Discover: Reveal what truly differentiates your brand and why it matters
  2. Define: Shape positioning that builds mental availability and emotional connection.
  3. Activate: Bring your “it” factor to life across organic, paid, and earned channels.
  4. Refine: Observe, adapt, and scale what resonates.

Every strategy is backed by technical precision — from SEO, AEO, and schema markup to channel integration — ensuring your brand is both seen and remembered.

Because when people know what makes you different, they look for you.

Who We Partner With

We want to partner with clients who are curious, committed, and ready to put in the work. They question what they offer, refine how they show up, and make the changes that turn awareness into demand.

What We Believe

Every business has something worth noticing.
Our job is to find it, frame it, and make it unforgettable.

We believe strategy should simplify, not complicate.
We believe visibility starts with clarity.
We believe the best brands earn attention because they make sense — to both people and algorithms.

When you understand what makes you different, you don’t need to chase attention. People find you — and search for you by name.

Ready To Talk?

Let’s uncover what makes your brand worth searching for.

Schedule a discovery call

Clarifying Questions & Answers

We don’t offer SEO as a standalone service. However, we apply SEO principles — including technical SEO, content optimisation, and timely content opportunities like newsjacking — when they strengthen a brand’s visibility and credibility.

We don’t manage or run paid campaigns. We shape the strategy and messaging that make paid media more effective.

We don’t design logos or build websites. We focus on the strategic clarity that guides how a brand shows up across every channel.

We don’t produce video content. We recommend and plan short-form videos — such as Instagram Reels — that express a brand’s personality and connect with audiences, but production is handled by the client or a creative vendor.

We don’t configure analytics platforms or dashboards. We interpret existing data to inform strategy and help clients understand what metrics truly reflect brand growth. When needed, we can recommend trusted vendors to manage technical setup and implementation.

We don’t access or make changes to website backends. We provide recommendations for technical and content improvements, which clients or their vendors can implement.

We work with businesses that have a clear product or service and are ready to refine their positioning. Our approach suits founders who want to build brand clarity before scaling.

We don’t manage execution directly. We create the roadmap, align vendors, and guide implementation to ensure strategy is carried through consistently.