Musings
Ideas on search, semantics, structured data, and the organisational realities of enterprise SEO.
Subscribe via RSS- Perfect for Whom?12 April 2026
A 16-step framework for the perfect AI SEO landing page just walked into a pub. Nobody asked who the human was.
- Intent Integrity10 April 2026
How the modern web collapsed information and commerce into one surface — and what it would take to build the distinction back in.
- Aleyda's AI Search Framework Is Right About Everything — And That's the Problem3 April 2026
The framework is correct. The problem is sequencing — and who goes and tells whom.
- Learning to Learn, Again1 April 2026
On replatforming my website, vibe-coding my first web app, and discovering that the oldest way to learn might be the most useful thing AI has given me.